Mondelez
The FMCG confectionery market in India is very competitive, with brands fighting to get the best shelf space and catch customers’ attention in small local stores. Mondelez faced the tough task of ensuring proper display across millions of stores, which directly affects what consumers choose and how they see the brand. With stores becoming more varied, using digital tools to check and improve in-store displays has become essential. Download this case study to see how Mondelez used technology to solve this challenge and take it up a notch.
Discover how Mondelez used Buyerr Store Activation solutions to make every Cadbury display irresistible. By combining AI-led image validation with real-time retailer engagement, Mondelez ensured consistent product visibility, flawless execution, and stronger retail compliance across diverse store formats.
