by sagarbadwaik | Jul 23, 2024 | FMCG, Blog
Raksha Bandhan is not just a festival; it’s a booming market opportunity for brands looking to enhance their consumer promotions. With an annual trade value of approximately INR 6,000 crore, the Raksha Bandhan market is a significant driver of sales,...
by sagarbadwaik | Jun 12, 2024 | Blog, FMCG
What exactly are Innovative loyalty solutions? Innovative loyalty solutions are cutting-edge strategies that go beyond traditional points-based systems to foster deeper connections with customers, particularly influencers. They focus on creating unique experiences,...