Case Study.
In-Store Engagement
the challenge.
The instant food brand aimed to boost in-store engagement and sales but struggled to differentiate itself in a crowded market. Traditional promotions failed to capture shopper attention or demonstrate the brand’s core value of quick meal preparation, necessitating an interactive approach to drive participation and conversions.
the Outcome.
- High Activation Rate: Secured 67,000 QR scans on end-cap displays, reflecting strong consumer interest in the time-challenge activation.
- Effective Reward Conversion: Achieved 39,000 coupon redemptions, with shoppers successfully completing the 2-minute meal prep challenge and redeeming instant reward coupons, driving in-store purchases.
Results.
Activations
67K
Coupons Redeemed
39K
Sales Uplift
14%
buyerr
Who We Are
Buyerr is a marketing agency allowing brands to directly engage with individual consumers at scale.
WHAT WE DO
We make direct-to-consumer engagement & promotions seamless, scalable and affordable.
WHY WORK WITH US
Measure, compare & accelerate customer acquisition, sales conversion and campaign ROI across all marketing & sales channels.
HOW WE DO IT
Buyerr is a marketing agency allowing brands to directly engage with individual consumers at scale.

