Case Study.

In-Store Engagement

the challenge.

The instant food brand aimed to boost in-store engagement and sales but struggled to differentiate itself in a crowded market. Traditional promotions failed to capture shopper attention or demonstrate the brand’s core value of quick meal preparation, necessitating an interactive approach to drive participation and conversions.

the Outcome.

  • High Activation Rate: Secured 67,000 QR scans on end-cap displays, reflecting strong consumer interest in the time-challenge activation.
  • Effective Reward Conversion: Achieved 39,000 coupon redemptions, with shoppers successfully completing the 2-minute meal prep challenge and redeeming instant reward coupons, driving in-store purchases.

Results.

Activations

67K

Coupons Redeemed

39K

Sales Uplift

14%

buyerr

Who We Are

Buyerr is a marketing agency allowing brands to directly engage with individual consumers at scale.

WHAT WE DO

We make direct-to-consumer engagement & promotions seamless, scalable and affordable.

WHY WORK WITH US

Measure, compare & accelerate customer acquisition, sales conversion and campaign ROI across all marketing & sales channels.

HOW WE DO IT

Buyerr is a marketing agency allowing brands to directly engage with individual consumers at scale.

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