7 Back-to-School Marketing Ideas and Promotions
What You’ll Find in This Blog: Back-to-School Marketing Ideas To help you plan your campaign faster, here’s a quick breakdown of what we’ll cover: Who you should target during the back-to-school season 7 high-impact back to school campaign ideas that drive engagement...
IPL Marketing Campaign Ideas That Turn Attention into Real Conversions
You already know this. IPL marketing campaign ideas don’t need an introduction, right? The IPL already has the attention. For a few weeks every year, it becomes one of the most crowded and expensive marketing environments in India. Which is why most brands show up...
How to calculate break-even and ROI for promotions and incentives
A few years ago, a brand ran what they called their “biggest campaign of the year,” completely unaware of the actual ROI for promotions. It was the festive season. The banners were everywhere. Influencers were posting. The sales team was fired up. There was a flat 25%...
